Fuji annnounced the new 56mm f/1.2 lens which gets priced at $999 and is available for preorder at Amazon US (Click here to grab it) and at BHphoto (Click here).
They also announced the Black X100s (preorder here) and a lot of compact cameras (full list here at Amazon).
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Press release
The XF56mmF1.2 R is less than half the size of an equivalent lens on a full-frame camera ** and offers fast, quiet autofocusing that ensures stress-free shooting for both the photographer and the model. It also delivers incredible resolving power for high quality results that are enhanced by the unique skin tone reproduction technology found in Fujifilm’s X-mount cameras. Using the XF56mm and selecting one of two PRO Negative modes from the Film Simulation menu on the camera body will ensure users can capture beautiful portraits with rich tonal gradations reminiscent of images from film cameras.
Like all other lenses in the XF line up, the XF56mmF1.2 R is designed with an impressive attention to detail. It has a design that sits comfortably in the hand and exterior features including a metal aperture ring for a premium quality feel.
Advanced optical design for professional portraits
The lens’ new optical design featuring 11 elements in 8 groups delivers impressive results. The design includes two ED (extra low-dispersion) elements and one double-sided aspherical element, plus four elements with a convex surface facing the subject, which combine to reduce spherical and chromatic aberrations. They also ensure the best possible image resolution, even when the lens is at its widest aperture of F1.2.
Image quality is further enhanced by Fujifilm’s proprietary HT-EBC coating that’s used on all lens surfaces to reduce ghosting and flare, while the seven-blade rounded diaphragm produces the creamy smooth bokeh effect that’s become synonymous with XF series lenses.
Attach the XF56mmF1.2 R lens to a body that supports the Lens Modulation Optimizer*** and picture quality leaps even higher thanks to the automatic correction of diffraction when shooting at smaller apertures.
Fast autofocus, silent operation
The XF56mmF1.2 R combines an inner focus mechanism*4 and a DC coreless motor for rapid autofocusing speeds, which are boosted further when used with a X-series camera body that supports phase detection AF. The structure and positioning of the focusing unit reduces sound and vibration for silent operation and with no lens barrel movement during focusing, the structure effectively prevents dust particles from getting into the lens and degrading picture quality.
Premium build quality
In keeping with the XF lens legacy, the 56mmF1.2 R features a durable, metal construction — including the aperture and focusing rings — to ensure a high quality feel. The aperture ring is designed to ensure it’s easy to detect ‘clicks’ between f-stops, while the focusing ring is both comfortable in use and has the perfect amount of torque so it’s simple to focus precisely.
* 35mm format equivalent
** According to Fujifilm data
*** Fujifilm X-E2 as of January 2014
*4 A mechanism that moves small elements in the middle or at the rear of the lens, while keeping the large, front elements stationery