Sony and Nikon: Both will announce new mirrorless cameras/lenses on April 4th?

That’s probably a coincidence only but according to sources from Nikonrumors and SonyAlphaRumors both companies will announce their new mirrorless cameras on April 4th. Channelnews reported that “Nikon is set to re-launch their brand in Australia, with a major multimillion dollar marketing campaign, featuring Robbie Williams. The Japanese Company is also introducing several new digital cameras’ ranging in price from $99 to $2,000.” The first ad will air in the UK on April 11th, 2011.

According to our sources the system should be named “Nikon Coolpix PRO“.

Sony will announce the new NEX-C3 mirrorless camera. It should be a minor update of the current NEX-3 with small design changes and same NEX-5 sensor. There is also a good chance that Sigma and Zeiss will announce the new NEX lenses. The Zeiss E-mount lens should be a 24mm f/1.7 lens.

What about the other companies?

Panasonic should have a press release on late April and Pentax will announce their NC mirrorless system in May. If all those rumors are correct by the end of May Canon will be the only company not having a mirrorless system. Let’s see when they are coming…

Canon tries to hide their mirrorless plans (but there are patents for mirrorless cameras)

Image of the Canon mirrorless patent found by Egami

Amateur Photographer just posted the text of an interview made with Rainer Fuehres from Canon: “The idea of the compact system camera is nothing to do with whether the camera has a mirror or not, but about creating a small and more portable system. If Canon does take part I hope we won’t introduce just a me-too product, but we’ll use the opportunity to do something different.”… “For Canon it would be about connectivity and providing high image quality in a small form. The manufacturers that have introduced micro Four Thirds and mirrorless systems have been those that have failed to make a success of their mainstream digital SLR offerings“.

But via Photorumors we found a Canon patent that discloses a possible future Canon mirrorless camera (Click here to see the patent at Egami). So Canon, what are you trying to hide?

Nikon, Sony and Panasonic new April product announcements to be delayed?

Nikon Sony and Panasonic are the three companies that should announce new mirrorless products in April. But the earthquake disaster may will force them to delay the new product announcement.

Nikon officially suspended the operations at the Nikon plant at Natori in Sendai “We are unable to announce how soon the operation will resume due to the regional interruption of life-lines although endeavor for restoration are under the way by some of our maintenance personnel.“. And “Injury is reported to some of our group employees. We are currently continuing to gather safety information of our personnel and its family members.

Panasonic said that “A few employees working at the Fukushima factory, the Sendai factory of AVC Networks Company and at the Koriyama factory of Panasonic Electronic Works received minor injury. Some part of the ceiling and wall were damaged, but there has been no fire or collapse. As regards the impact on our business operations we are in the process of investigation

Sony halted and evacuated six factories in northeastern Japan: “The company is assessing the impact of power outages and damage to its facilities in the region, which make Blu-ray discs, magnetic heads and batteries.

More rumors about the “Nikon Coolpix PRO” mirrorless coming in April

Image from a Nikon patent (Source: Nikonrumors.com)

A month ago we told you that Nikon would announce their new mirrorless system in April. Now Nikonrumors got new confirmation from their sources: “Today I received some information from a reliable source that Nikon indeed will be targeting professional users with their mirrorless solution rather than the consumer market. I was told that the announcement will be in the next few weeks.

We from Mirrorlessrumors do believe that Nikon’s “PRO” system will not be a full frame nor an APS-C sensor based system. They will more likely use a smaller 2.5 crop sensor (Micro Four Thirds has a larger 2.0 crop sensor). It sounds like PRO is more a marketing suffix :)