Trusted sources told me that Godox will launch a PRO version of their popular Godox V1 TTL Li-ion Round Head Camera Flash. No info yet on the specific advanced features…

Shipments of cameras throughout the yard remained on par with the previous two years. A clear sign that the whole market has bottomed out and we can finally stop worrying about the camera market going to be killed by smartphones :)

Sony and Panasonic will have two product announcement events on January 8th. This will be mostly focused on home appliances and automobile news. But we might get some new camera/lens gear too:

• Sony could announce a new FX camcorder (FX6 or FX9 successor)
• Panasonic is likely going to announce a new 100mm f/2.8 L-mount macro lens

So far Canon and Nikon have not announced any press event for the CES show.

https://youtu.be/QYeVM3dKu3c

Mapcamera unveiled what were the most sold cameras and lenses in 2023:

Cameras:

1. Nikon Z8
2. Canon EOS R6 Mark II
3. Nikon Z f
4. Sony α7R V
5. Sony α7 IV
6. Sony α7C II
7. Ricoh GR IIIx
8. FUJIFILM X-S10
9. Panasonic LUMIX S5II
10.  FUJIFILM X-T5

Lenses:

1. Nikon Z 24-120mm f/4 S
2. TAMRON 28-75mm F/2.8 Di III VXD G2 (for Sony E)
3. Nikon Z 180-600mm f /5.6-6.3 VR
4. SONY FE 20-70mm F4 G
5. TAMRON 28-200mm F2.8-5.6 Di III RXD/Model A071SF (for Sony E)
6. Canon RF50mm F1.8 STM
7. SIGMA C 18 -50mm F2.8 DC DN (for Fujifilm)
8. NIKKOR Z 26mm F2.8
9. Sony FE 24-70mm F2.8 GM II
10. Sony 50mm f/1.4 GM

In China Venus Optics announced the new 10mm f/2.8 Full Frame lens. This is their first autofocus lens made for Sony E, Leica L, Nikon Z and Canon RF mount. Preorders will open next week on Venus Optics store, Amazon and BHphoto.

The extremely popular Maven filters are now available on Kickstarter (Click here). Probably the best set of filters you can buy! In this new kickstarter wave you also get a ton of new Filters:
New ND Filters – 2, 4, 15, 18, & 20 Stops!
New Infrared filter,
NewStep-up Splash Filter,
New Quick Case v2.0,
New cap and much more!

Everything comes with LIFETIME warranty!

The image on top show the X-mount version of the new Viltrox 56mm f/1.7 autofocus lens. There will be an E-mount and Z-mount version too! The pricing is rumored to be about the same of the 20mm f/2.8 (around 150 Euro/Dollars)