Sony announces the new A6400 vlogger oriented camera…whith two annoying flaws…

The new Sony A6400 has been finally announced. You get this for $899 at BHphoto and Adorama.

Teh camera has top features like the world’s fastest autofocus, touch selfie screen, new real-time tracking, animal eye-af and many other improvements. And the price is very competitive too!

Sony made a big buzz about this camera being ideal for vloggers and than they did “built-in” two flaws:

1) It has no IBIS

2) Most Vloggers use a hotshoe mic on the and this will cover the selfie screen when vlogging

For the second “flaw” the only solution seems to be this one:

Still a nice camera if you consider the price…

Sony A6400 Key specs:

  • World’s Fastest (i) 0.02 seconds (ii) AF acquisition speed plus 425 phase-detection and contrast-detection AF points covering approximately 84% of image area
  • Advanced Real-time Eye AF
  • New Real-time Tracking for object tracking
  • 24.2MP(iii) APS-C Exmor™ CMOS image sensor and latest-generation BIONZ X™ image processor
  • 180-degree fully tiltable LCD touch screen for self-recording
  • High-speed continuous shooting at up to 11 fps(iv) mechanical shutter / 8 fps(iv) silent shooting with continuous AF/AE tracking
  • High-resolution 4K(vi) movie recording with full pixel readout and no pixel binning, plus advanced AF speed and stability
  • Interval recording for time-lapse videos

Sony A6400 coverage:
Full A6400 Brochure. Full presentation page at Sony. Press at Dpreview. Image samples at Sony USA.

At last a Sony announcement! New mid level APS-C camera to be announced within 24 hours!

Sony’s last camera announcement happened 11 months ago with the A7III launch. This is AGES for a company like Sony that used to unveil a plethora of new cameras every year. I guess the A7III success did delay the launch of other models. And maybe they wanted to check out the new Canon and Nikon FF mirrorless cameras to see what they will fight against in the near future.

Anyway, we are finally there and tomorrow Sony is rumored to launch a new APS-C “medium-level” camera. Not the A7sIII and not the A7000 we were waiting for but at least finally something more affordable for the masses :)

UPDATE: these are the Sony A6400 specs:

Sony A6400 recap (ILCE6400):
– Sony A6400 will be announced on Jan 15 between 4-5pm London time.
– It’s going to become the new mid-level camera replacing both the A5100 and entry level A6xxx cameras
– It has a classic A6xxx design but it has the A5100 selfie screen (SAR note: That’s why for a short moment I thought this was an A5xxx camera…but it’s not).
– new APS-C sensor
– Made for vloggers
– 4K30p (it has NOT 4k60p)
– No Z-battery and no dual SD card slot
– But has some new “exciting” features

Damn, that new Olympus E-M1X is really going to be priced at $3,000!

43rumors leaked new images of the E-M1X. But what’s not so good news the previously rumored price tag of $3,000 got confirmed. This will be by far the most expensive MFT camera on the market. This is a price in the realm of top mirroless cameras like the Nikon Z7 and Sony A7rIII. It’s also close to the (now expired) holiday price of the Sony A9 which was $3500.

I have no idea if at that price Olympus will sell any meaningful numbers of this camera. Still, we have to wait and see some real testing to see if indeed the E-M1X has some impressive features that can justify the price.

 

First image of the Fuji GFX100 back


Courtesy of gao3366

Fujirumors spotted this first image of the back of the $10,000 Fuji GFX100 medium format camera. The camera has 2 joysticks, no D-Pad and a 3-way tilt screen. But this is a prototype and things migh change til the official release in mid 2019.

Fujirumors also reports the 16mm f/2.8 XF lens is scheduled for release in early 2019…which means soon :)

CIPA report from November: The digital camera market gets in deeper crisis and new Canon/Nikon mirrorless cannot help it

Oh dear folks I have been so wrong. I hoped that in 2017 we bottomed out but I was wrong. In 2018 the digital camera market shrunk further. My next hope was that the new Canon and Nikon mirrorless cameras would help to recover a bit but I was wrong again. In November 2018 Japanese companies shipped 17% less camera units compared to last year. And this despite the new Canon EOS-R and Nikon Z cameras shipping throughout the world.

What can save the camera industry now? I think we are stuck at the moment. Current cameras are so good you really don’t need any upgrade. Moreover new cameras offer only incremental improvements and do cost more than ever.

We need real innovation. An example? I really want an APP store support built-in on my camera. Where third party developers can sell special APPS I can buy and download on my camera. Yes, just like a smartphone! This stupid basic idea would at least open a new market and make cameras interesting again.

Or do you have even better ideas to share in the comment system?