It doesn’t sound like Canon want to aim the more advanced segment of the mirrorless market. CR. reports that: “Canon doesn’t have plans currently to launch more EOS M prime lenses, as they see the segment as “entry level”. What Canon could announce this summer is just a new EOS-M camera with a new 18-135mm zoom and another telephoto zoom. Canon truly doens’t want to hurt his own REBEL sales. But is that the right approach?