In an interview with the Dpreview team Canon explained why they don’t bet high on mirrorless:

DSLRs can capture the moment better than mirrorless, because you’re viewing directly, not through an LCD.

Another reason is:

In the US, in terms of total number of cameras sold, mirrorless cameras account for less than 20%.

But Canon “will continue to produce new mirrorless cameras and although our competitors in this field are very strong, we hope we won’t be beaten by them.“

Well these are the official answers from Canon. But I do believe they know that if they would go serious with Mirrorless they would have two negative side-effect:

1) They would compete against their own DSLR cameras. Not a smart move seen that they are the king of the market.

2) They would have to publicly the Mirrorless cameras and this would bring attention to a market segment where the competition is very strong.

My two cent: Canon (and Nikon) will only make a serious mirrorless system camera if Sony-Fuji-MFT will start to erode their DSLR market. That’s it.

Hello Everyone,

If you are waiting to purchase the SanDisk Extreme PRO SDHC/SDXC UHS-II Memory Card, I wanted to share the news that it is actually available for purchase directly from SanDisk and as of the posting of this article it is in-stock (albeit at a higher price than B&H’s preorder.)

The SanDisk store link is here.

Mine came in just in time last week along with the Fujifilm X-T1.  And I have to say kudos to the engineering gods at Mt.Fujifilm for bestowing upon us mortals the compatibility of their X-T1 to this next gen SD card.  It makes total sense…Nikon take notice. (XQD? What?) ;)

You can read on my initial impression of the combo on my blog.  I’d say it’s a “match made in heaven.” :)

I went to Yosemite National Park in California this past weekend to further put this union through its paces and I will be posting more in-depth user first impression and images soon.

Have a great week, everyone!

-{h}
fortheloveofx

Well, the big players Canon and Nikon keep showing their back to the mirrorless world. Imaging Resource received a message from Canon USA confirming that they do “not have plans to sell the EOS M2 (in US) at this time“.

I believe Canon and Nikon will bring serious mirrorless cameras only if Sony and Fuji will manage to erode some of their DSLR market shares. And this is not happening yet.

Last week we reported how 2013 mirrorless sales fell by 34% in UK. Now Amateur Photographer investigated the reason why DSLR is still more popular than mirrorless cameras. They say:

1) Smaller cameras are fiddly to use compared to DSLR

Well that’s no more truth. With cameras like the GH4 and Fuji X-T1 and E-m1 you get very DSLR alike controls. But for a long time mirrorless system cameras where very compact.

2) Confusing category names

Mirrorless cameras get called all sort of things like “mirrorless system cameras”, “compact system cameras” and sometimes they are also incorrectly referred as “DSRL’s cameras”. And also the the term “compact system camera” gets interpreted as something like a point and shoot “compact camera”, also not necessarily of high image quality.

3) Consumer are still hanging on to the glory days of Canon and Nikon.

Particularly North America and most European countries are very conservative

4) DSLR has wider range of accessories.

5) Low bugdget DSLR compete against system cameras

DSLR became very cheap the last couple of years. That made it even harder for Mirrorless cameras to gain some visibility.

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What should be done to increase the popularity of mirrorless cameras?

Panasonic manager Sykes said that instead of trying to sell a certain volume we should focus on educate the customer

There is also a good news reported by Sykes: “Compact system camera is now returning to a period of growth which is really pleasing“.
 

That’s a big release for mirrorless camera owners! The new Adobe Camera RAW 8.4 Release Candidate supports all new mirrorless cameras like the Fuji X-T1, Sony A6000 and Olympus E-M10. And it also adds color profiles support for Fuji cameras and lens support for a couple of lenses. Here are the download links:

Adobe Photoshop Camera Raw 8.4 for CC (Click here). Adobe Photoshop Camera Raw 8.4 for CS6 Release Candidate (Click here).

Of the three new Sigma Quatrro DP cameras only the DP1 will have a complete new 19mm f/2.8 lens design. This is what Sigma unveiled in a presentation for the CP+ show in Japan (Source: Macotakara).