At the Shanghai show Viltrox shared more detail about three upcoming lenses:

Viltrox 28mm f/4.5 VCM pancake lens

• Full Frame
• Autofocus (VCM  coil motor)
• Minimum shooting distance: 0.32m.
• all-metal built
• no manual focus ring
• has a lever with built-in cap to close the lens
• Price in YEN is 799 (about $100)
• Launch on August 26
• Sony E and Nikon Z

Viltrox: AF56mm F1.7:

• APS-C
• Autofocus
• Price in YEN is 899 (above $100)
• Launch on August 19
• Sony E and Nikon Z

Viltrox AF135mm F1.8 Lab:

• Autofocus
• Full Frame
• Sony E and Nikon Z

Today is definitely a bad day on the stock market. Here you can see how much the shares of camera manufacturers have fallen. I personally don’t trade and am invested in ETFs for the long term. So I’m not worried at all and think that most of the losses will soon be recovered.

This camera was set to revolutionise the world of photography, but even with $40million worth of investment and a big media buzz, the Lytro Illum was a huge failure. So, where did they go wrong and why was it just so revolutionary?

Multiple reliable sources have confirmed that Sigma will announce a new f/2.8 full-frame zoom lens in early September. It will be available for Sony E and Leica L-mount lenses.

Stay tuned, we will be able to confirm the full specifications soon!

BCN reported the mirrorless market share for the month of June:

• Sony 33%
• Canon 25.7%
• Nikon 17.4%
• Fujifilm 10.7%
• Others 12.9%

Sony took the top spot with 33.3% of the manufacturer’s market share, overtaking Canon to regain the top spot. Fujifilm came in fourth with a 10.7% share. This was the first time the company had been in the top four in 24 years. The release of the “FUJIFILM X-T50” boosted its market share.

The top 10 o the best selling cameras is:

1. Sony ZV-E10
2. Canon EOS R50
3. Canon EOS R10
4. Sony A6400
5. Nikon Z30
6. FujiFilm X-T50
7. Sony α7C II
8. Nikon Zfc
9. Lumix G100D
10. Nikon Z50

Sony’s “VLOGCAM ZV-E10” took the top spot in the mirrorless interchangeable-lens camera series sales ranking for June 2024. We look back on the mirrorless interchangeable-lens camera market in June 2024 from the “BCN Ranking,” which compiles actual sales data from electronics retailers and online stores.
Following the No. 1 VLOGCAM ZV-E10 is the Canon EOS R50, which has maintained second place since January 2012. The company also has the EOS R10 in third place, meaning that two of its products are ranked in the top three. The top three products have remained unchanged for three consecutive months since April 2012.
New to the top ten is Fujifilm’s FUJIFILM X-T50. This new product features an appearance reminiscent of a classic film camera, and it got off to a good start in sixth place since its release month.
Sony’s α7C II is the only full-frame camera to make it into the top ten. It dropped one rank from sixth place last month to seventh place.